Rethinking Mobile Email
We're always on our mobile phones, and 30-40% of the time, that's where we're reading our email. But reading email on a mobile device can be tough - tiny characters, blocked images, two column layout. Here's some thoughts on how to adapt email for mobile devices.
So you didn't win the Mega Millions
None of us here at Blueprint won the Mega Millions - but I did come out a winner in some respects since my (adoptive team after Georgetown went down early) UK Wildcats won the NCAA championship last night. Alas, part of me was sad I don't live in Lexington anymore since I probably would have had a front row seat to some friendly, celebratory rioting. Apparently #lexingtonpolicescanner was trending and quite entertaining in the Commonwealth last night.
Manageable Email Marketing
Running an email marketing campaign can be tedious. It's not just a matter of writing your email and copying/pasting into Outlook, but much more. Here are the tools I often use to make sure emails go out without a hitch.
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