Rethinking Mobile Email
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We're always on our mobile phones, and 30-40% of the time, that's where we're reading our email. But reading email on a mobile device can be tough - tiny characters, blocked images, two column layout. Here's some thoughts on how to adapt email for mobile devices.
So you didn't win the Mega Millions
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None of us here at Blueprint won the Mega Millions - but I did come out a winner in some respects since my (adoptive team after Georgetown went down early) UK Wildcats won the NCAA championship last night. Alas, part of me was sad I don't live in Lexington anymore since I probably would have had a front row seat to some friendly, celebratory rioting. Apparently #lexingtonpolicescanner was trending and quite entertaining in the Commonwealth last night.
Manageable Email Marketing
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Running an email marketing campaign can be tedious. It's not just a matter of writing your email and copying/pasting into Outlook, but much more. Here are the tools I often use to make sure emails go out without a hitch.
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